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Pamela Anderson Heats Up Valentine’s Day With New ‘Vegans Make Higher Lovers’ Marketing campaign


For Quick Launch:
February 7, 2022

Robin Goist 202-483-7382

Norfolk, Va.Pamela Anderson’s enormous coronary heart for animals has the Baywatch icon and PETA honorary director launching a new Valentine’s Day marketing campaign that options her on a large 3,400-square-foot billboard in New York’s Instances Sq. and an enormous 25-inch-wide limited-edition heart-shaped field of vegan candies in 4 melt-in-your-mouth flavors that reveals a steamy boudoir picture of the attractive blonde bombshell.

“I consider that having a giant coronary heart is the sexiest factor on this planet,” says Pamela. “And a whopping 67% of individuals report a lift in bed room efficiency after going vegan.”

Researchers have discovered that vegans are extra empathetic than meat-eaters. That could be why vegans are a extra intriguing romantic prospect—and why extra folks than ever are selecting to go vegan and spare the lives of almost 200 animals a yr, together with cows on dairy farms, whose calves are taken away from them shortly after beginning in order that their milk will be bought for human consumption as an alternative.

The limited-edition reward field contains 110 darkish candies in cherry, lavender, raspberry, and inexperienced tea lemon flavors.

PETA—whose motto reads, partly, that “animals aren’t ours to eat”—opposes speciesism, a human-supremacist worldview. For extra info, please go to or comply with the group on Twitter, Fb, or Instagram.




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